1065: Eryn Oruncak: Harnessing Neuroaesthetics: Understanding the Power of Space

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8 • 786 Ratings

🗓️ 25 February 2025

⏱️ 75 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today With Eryn Oruncak: Meet Eryn Oruncak, founder of Elan Design | Interior Design & Fine Art. As one of the first designers to achieve SIDC certification in neuroaesthetics, Eryn is leading the way in showing how this cutting-edge science can transform both our industry and our clients' lives. In this episode, Eryn breaks down how neuroaesthetics - the science of how our environment and artwork affect our brain and nervous system - can help designers articulate their value and create more impactful spaces. She shares powerful insights about how our brains process environments, why custom pieces matter on a neurological level, and how understanding these principles can help you win client trust and defend your design decisions. LuAnn Nigara and Eryn Oruncak’s Ah-Ha Moments: "Neuroaesthetics is the way our environment and artwork affect our brain and nervous system." - Eryn "Neuroesthetics marries your environment to your person." - Eryn “Lighting is a huge element in a room. Light is life…Light makes you pay attention.” - Eryn "You don't have to convince 10 people of this. You don't even have to convince anybody. You just have to let the people know who are already thinking this way, already open to it, that you're the answer." - LuAnn More About Eryn Oruncak Eryn Oruncak, founder of Elan Design | Interior Design & Fine Art, is known for her presentation of fine art paintings and evocative spaces. Eryn believes that the home is the foundation for your life, your work, and your family. One of the first in the design industry to achieve the SIDC Certification, Oruncak applies neuroaesthetic and biophilic principles to her well-crafted rooms and original artwork. The customized residences and offices she designs for her clients result in their enhanced performance and optimized health. As a go-to expert, Oruncak is a global speaker on the subject of neuroaesthetics, the science of how our environment and art affect our brain and nervous system, and is an interior design advisor to trade associations on this relatively new discipline. Her work and expertise have been featured in several publications and media outlets around the world. Connect with Eryn Oruncak Website Instagram LinkedIn Blog What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn University Intensives - Coming up mid-March! Free Zoom Annual Conference Preview - February 27th! Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Other Shows: AWDB #569: PTF: Mike Peterson: Leveraging Design’s Influence on Health & Wellness to Increase Your Value Proposition WTFP #260: Disruptor Alert: Life Was Never Meant to Be A Struggle – The Role Window Treatments Play in Our Unconscious Minds

Transcript

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0:00.0	If you want to run a better business, if you want to make more money, if you want to work smarter and not harder,
0:06.0	then you need to be at the Exciting Windows 21st annual conference happening this April 2025 in West Palm Beach, Florida.
0:14.3	We will be following the IWCE.
0:17.5	Now, I know investing in yourself and your business isn't always easy, but I know another thing, too.
0:22.9	Every single time I've stepped into a room with industry leaders, I've walked away with a new strategy,
0:28.1	a new connection, or a new mindset that made a difference in my business.
0:32.1	To help you understand the value of our conference, we are hosting a free pre-conference Zoom event, February 27th, 2025.
0:42.0	You know me. I have no time or patience for the fluff, and this conference doesn't either.
0:47.1	Come to the Zoom event, and you'll hear from the experts who will be presenting at conference.
0:52.6	Jessica Harling, Mark Richardson, Tim Urick, Jenna Goodusik,
0:56.6	myself and the Vincennes, okay? We're going to be covering topics like how to leverage AI in your
1:02.5	sales, cash flow mastery, and navigating economic shifts and what is forecasted for 2025. Okay.
1:10.7	So if you are serious about bigger profits, smoother operations, shifts and what is forecasted for 2025. Okay?
1:16.5	So if you are serious about bigger profits, smoother operations, and standing out in a crowded field, don't miss this.
1:19.2	Please go to Excitingwindows.biz forward slash preview to sign up for the free Zoom event.
1:27.2	No obligation. Just come meet me, meet everybody at
1:31.0	Exciting Windows, meet our speakers, and see what we've got planned for April. Because you know what?
1:36.9	Better opportunities lead to better businesses. Go to excitingwindows.biz forward slash preview.
1:43.6	And I'll see you in just a little bit. It's like February
1:47.6	27th, right around the corner. Welcome to a well-designed business. My name is Luann Nigara, and I'm so glad you found this
2:06.0	podcast. Together with my husband Vince and our partner Bill, we have grown our company
2:10.9	Window Works from the ground up, so I know and I understand the challenges you face in running
	...

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