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The My Wife Quit Her Job Podcast With Steve Chou

164: How To Use Instagram To Create A 7 Figure Ecommerce Business In Under A Year

The My Wife Quit Her Job Podcast With Steve Chou

[email protected]

Marketing, Business, Entrepreneurship

4.81.4K Ratings

🗓️ 1 June 2017

⏱️ 56 minutes

🧾️ Download transcript

Summary

Today I’m happy to have Bishoi Khella on the show. Bishoi and his partner Ibrahim started MyTruwood.com which is an affordable and stylish wooden watch company. Now what’s cool about their company is that they managed to generate 1 million dollar in sales in their first year using only Instagram as their marketing channel. And as you all know, Instagram is a great way to market your ecommerce store if you know what you are doing. Clearly Ibrahim and Bishoi know what they are doing and today, we’re going to find out their strategies and tactics. What You’ll Learn How […]

The post 164: How To Use Instagram To Create A 7 Figure Ecommerce Business In Under A Year appeared first on MyWifeQuitHerJob.com.

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to the My Wife Quitter Job Podcast,

0:02.4

the place where I bring on successful bootstrap business

0:04.7

owners and delve deeply into what strategies are working

0:07.4

and what strategies are not with their businesses.

0:09.8

Now today I'm thrilled to have Bishoy Kela on the show.

0:13.0

And what's unique about Bishoy is that he used

0:15.5

Instagram to turn his wooden watch company,

0:17.9

My True Wood.com, into a seven figure business

0:21.2

in under a year.

0:22.4

And today we're going to talk about exactly how he did it.

0:24.4

Now before we begin I want to give a quick shout out to Cellar Labs who is a sponsor of the show and

0:29.3

specifically I want to talk about their brand new tool Ignite which helps sellers manage

0:33.6

their Amazon sponsored ads. Now right now I'm using this tool to manage my

0:37.5

Amazon sponsored ad campaigns and it makes things a heck of a lot more convenient.

0:41.7

So number one I've always found it a major

0:43.8

pain to generate my PPC reports in Amazon, cut and paste the data over to an

0:47.9

Excel spreadsheet and use pivot tables before I'm able to do any analysis. Now

0:52.0

Ignite pulls all that info for you automatically and allows you to easily see what keywords are working and what are not immediately.

0:59.0

So there's no need to manually create reports or play with Excel.

1:03.2

Second of all, unless you're a data geek,

1:04.9

Amazon campaign data can be hard to understand.

1:07.6

And what's cool is that Ignite makes keyword and bidding recommendations

...

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