248. Why I Built a Food Company with Anthony Gustin

Paul Saladino MD podcast

Paul Saladino, MD

Medicine, Health & Fitness

4.8 • 2.7K Ratings

🗓️ 27 March 2024

⏱️ 102 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

While the food industry continues to follow its convenience, profit, addiction business model Paul and Anthony explain the ethos behind and process of creating Lineage Provisions, a radically transparent food company determined to play their part in elevating and celebrating food quality.

Check out Lineage Meat Sticks here: lineageprovisions.com/psmdyt *Produced by Mountain Valley Media 00:00:00 Podcast begins 00:03:00 The devaluation of food preparation in modern society 00:09:00 how supply chain issues contribute to poor food quality 00:17:50 Why it’s so hard to raise pork and chicken on their ancestral diet 00:28:47 Ads 00:45:21 Why most “grass-finished” beef isn’t what you think it is 01:05:09 Lineage Ad 01:13:21 Paul’s beef with seafood 01:21:20 Testing for PFAs 01:25:17 What to expect from Lineage Provisions 01:28:45 Answering FAQs about Lineage Provision’s meat sticks Buy Lineage Beef Sticks: https://lineageprovisions.com/products/classic-meat-sticks

Transcript

Click on a timestamp to play from that location

0:00.0	I've found to have gotten the most satisfaction in my career from effectively listening to people
0:07.2	that starts with the seeds of what do I want in making that and say do other people want this and if they do
0:12.3	then listening to them and then
0:13.6	figure out okay what else do you want how else do you want this to change do you
0:17.1	want it a different form like having touch with people and them giving me
0:21.3	feedback so I can iterate on things and
0:23.5	improve and provide value for people is like sort of what keeps me going every
0:26.8	single day. On this week's podcast I had the pleasure of sitting down with my
0:30.0	buddy Anthony Guston he was here in Costa Rica for the official launch
0:34.8	of lineage provisions.
0:36.9	Our new company making animal-based food.
0:39.8	Our first product is the Meatsdix,
0:41.5	which you'll hear about in this podcast in detail but it was
0:44.4	awesome and get to talk to Anthony about our shared vision for food, snacks,
0:47.8	making animal-based convenient, all of the ways that we really wanted to craft
0:51.6	lineage into a very unique brand.
0:53.6	And there is a lot of brand story here.
0:55.6	The things we didn't want to do, the shortcuts we didn't want to take.
0:57.8	So hope you guys enjoy this origin story of the newest thing that I've created with Anthony Guston my good friend and we get into a lot of our history together going to Tanzania, talking to the Hadza, all the things we've experienced.
1:09.7	So there's a lot of cool stuff in here and I think you guys will get a better appreciation of how companies
1:14.3	are built and what is behind the beauty that is and will become even greater in the future
1:19.7	of lineage provisions.
	...

Transcript will be available on the free plan in -366 days. Upgrade to see the full transcript now.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Paul Saladino, MD, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Paul Saladino, MD and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.