#382 - The Client Poaching Trend......
Thriving Stylist Podcast
Britt Seva
4.7 • 2K Ratings
🗓️ 21 April 2025
⏱️ 22 minutes
🧾️ Download transcript
Summary
Have you ever felt the sting of a competitor trying to snatch your hard-earned clients? Are you battling the creeping fear of what I refer to as "Ninja Turtle" stylists who undercut your prices and poach your loyal clientele? Even if it’s something that you may not have experienced yet I want to talk about it, because it is becoming a very real trend in this industry.
In this episode, I break it all down and discuss the client poaching trend, what it means and how to handle it. If you’re ready to stop playing defense and start building your kingdom, then what I share today will help you turn wannabes into irrelevant noise and cultivate a clientele that can't be stolen!
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Learn more at: https://thrivingstylist.com/podcast/
Transcript
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| 0:00.0 | Do you feel like you were meant to have a kick-ass career as a hairstylist? |
| 0:05.8 | Like you got into this industry to make big things happen? |
| 0:09.1 | Maybe you're struggling to build a solid base and want some stability. |
| 0:12.5 | Maybe you know social media is important, but it feels like a waste of time because you |
| 0:16.1 | weren't seeing any results. |
| 0:17.9 | Maybe you've already had some amazing success, but are craving more. Maybe you're |
| 0:21.9 | ready to truly enjoy the freedom and flexibility this industry has to offer. Cutting and |
| 0:26.9 | coloring skills will only get you so far, but to build a lifelong career as a wealthy |
| 0:31.5 | stylist, it takes business skills and a serious marketing strategy. When you're ready to quit |
| 0:36.6 | just working in your business and start working on it, |
| 0:39.0 | join us here where we share real success stories from real stylists. |
| 0:42.7 | I'm Britt Siva, social media and marketing strategist just for hairstylists, |
| 0:46.3 | and this is The Thriving Stilist Podcast. |
| 0:51.5 | What is up and welcome back to the Thriving Stylist podcast. |
| 0:54.8 | I'm your host, Brit Siva. |
| 0:56.0 | And today we're talking about the client poaching trend. |
| 0:59.8 | So this is one that you may not have experienced before, but I think it's important to talk about. |
| 1:05.7 | So there's a couple of these kind of trending things that we've started to notice in the last six months. |
| 1:10.6 | I've been trying to do episodes on. So one of the trends that we've started to notice in the last six months I've been trying |
| 1:11.0 | to do episodes on. So one of the trends that we saw was chargebacks. And we have a whole |
| 1:17.8 | episode on this where I talk about if you are a stylist or salon that has non-refundable deposits |
| 1:23.7 | or you do cancellation fees, there is a huge movement of clients who are doing credit card |
... |
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