439: How Podcasting Changed Her Career Trajectory w/ Hiwote Getaneh

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Nicailamatthewsokome, Blackwomenentrepreneurs, Sidehustle, Blackpodcast, Sidehustlepro, Marketing, Sidehustles, Business, Smallbusinesspodcast, Sidehustleshow, Blackownedbusiness, Blackwomenownedbusiness, Blackwomen, Blackentrepreneurs, Smallbusinessshow, Businesspodcast, Entrepreneurship, Smallbusinessowners

4.8 • 1.8K Ratings

🗓️ 20 November 2024

⏱️ 64 minutes

🔗️ Recording | iTunes | RSS

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Summary

This week we have a special student spotlight featuring Hiwote Getaneh, an audio producer curious about human-centered, emotion-driven storytelling. We first met when she joined my Podcast Moguls accelerator program, and it’s been so awesome to follow her journey from working in social policy research, to growing her own podcast, to actually changing her career path to work in podcasting full time, to moving to Portugal to live and work full time, to now launching her Emerging Voices, a podcasting accelerator for aspiring creators who want to start a podcast that is unique to them and build their creative resilience along the way.

In this episode she shares:

How identifying a niche audience transformed her podcast and entrepreneurial journey
Her focus on helping first and second-generation immigrant women find confidence in their stories
Balancing financial stability after leaving her full time job and moving abroad to Portugal

Highlights include:

00:00 Intro

03:00 From analyst to podcaster

07:45 Mastering storytelling

13:30 Lessons from Podcast Moguls

18:00 Creating content with purpose

21:00 Becoming an expat in Portugal

28:00 Preparing for full time entrepreneurship

33:00 Building a platform to monetize

43:00 Defeating self-doubt

47:00 Living in Portugal

54:00 Tips for entrepreneurs

Check out episode 439 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Hiwote’s website: https://www.depthandcandor.com/
Hiwote’s Instagram: https://www.instagram.com/hiwote.getaneh/
The Art of Gathering by Priya Parker: https://www.priyaparker.com/book-art-of-gathering
Union Docs: https://uniondocs.org/
Podcast Moguls: https://sidehustlepro.co/podcastmoguls/

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Transcript

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