456 - Will Non Distilling Producers Survive 2024? And A Message From Barrell Bourbon on Bourbon Community Roundtable #92

Bourbon Pursuit

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🗓️ 4 April 2024

⏱️ 78 minutes

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Summary

The past few weeks there have been lots of speculation about non distilling producers, or known as NDPs, being able to survive. The market has shifted and there are images of sourced brands that have prices slashed on shelves along with others having their facilities up for sale. This makes us wonder what is in store for the remainder of the year. We talk about what makes NDPs special and how every big distillery was also a NDP at one point as well. There's also a message coming directly from Barrell Bourbon about their current listings. Show Notes: Above the Char with Fred Minnick (@fredminnick) talks about hot sauce and bourbon. What will happen to NDPs in 2024? Support this podcast on Patreon

Transcript

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0:00.0	All right, y'all already get started.
0:02.1	Let's roll.
0:03.0	Hey, what are we talking about tonight?
0:05.5	The one you wanted to talk about.
0:07.0	Is it the NDP thing?
0:08.6	Oh, do I have to pull up the statement?
0:10.2	Yeah, I mean, that's why you got it, right?
0:12.7	Well, I forgot about that.
0:14.0	Yeah, Kenny Coleman.
0:42.2	Well, it's another community roundtable. In this one, we dive deep into the thoughts, kind of stemming from last roundtable of what's going to happen with non-distilling
0:47.0	producers or NDPs going into this year. We've seen some hubbub already of people talking about
0:53.4	there's being bottles that are being
0:55.5	heavily discounted. There's been rumors that have been coming around of certain distilleries. And we
1:00.8	kind of wanted to put it out there and figure out, well, is this going to be affecting all of the
1:05.4	NDPs or just maybe a small subset? And what do NDPs need to be able to do to stay on top of consumer
1:12.8	demand and consumer mindset and what they can do to help ride out this wave? And who knows? We'll
1:18.7	see what happens the rest of the year. But with that, enjoy this week's episode. And now here's
1:23.1	Fred Minnick with Above the Char. I'm Fred Minnick, and this is Above the Char. This question comes from my
1:32.1	neighbor who did not want to be named, and he just simply asked, hey, what do you think about
1:37.1	all these people using barrels and hot sauce? Well, that's a great question, neighbor. Now, I will tell you, I will tell you that bourbon barrels have
1:47.3	been used in hot sauce far longer than pretty much all these other food ingredients out there.
1:54.5	And it all starts with the little old brand called Tabasco. That's right, Tabasco, the big brand that you know that's everywhere. And anybody
	...

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