633. The Untold Story of My Product Based Business Journey
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 28 October 2024
⏱️ 30 minutes
🧾️ Download transcript
Summary
Welcome back, Product Bosses! Get ready to dive deep into the journey of entrepreneurship with me, Jacqueline Snyder, as I share the untold story of my product-based business journey. If you're struggling with your sales channels, feeling overwhelmed, or lacking a clear brand and business structure, this episode is for you!
In this episode, I open up about my early days in business, and how I faced substantial challenges, including balancing work and personal life after having children, and figuring out everything independently—from sourcing materials to identifying my target customers. Learn how I was able to transition from selling at local markets to seeing my products worn by celebrities like Kim Kardashian and Carrie Underwood. I discuss the importance of understanding your customers' pain points, building a cohesive brand, and creating strong business systems and foundations.
Tune in as I share practical lessons you can implement today in your product-based business to reduce burnout and achieve a scalable and profitable business.
Resources:
- If you’re ready to go from feeling overwhelmed to empowered or you have a product-based business making $0 up to $99k per year, I’m so excited to share this brand new thing with you! To be the first to know about it, head to https://www.theproductboss.com/waitlist or click here.
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this episode:
Hubspot's Marketing and Content Hubs
Visit hubspot.com to get started for free!
Hubspot Marketing and Content Hubs
Entrepreneurs On Fire
Listen to Entrepreneurs On Fire wherever you get your podcasts.
Transcript
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| 0:00.0 | Hi, I'm Jacqueline Snyder, and this is the Product Boss Podcast. I've helped launch and grow thousands of product-based businesses, even one of my own. And over the last 20 years I've seen behind the |
| 0:14.8 | scenes of businesses just like yours. Whether they are makers, manufacturers, |
| 0:19.6 | artists, or food and beverage businesses, I have spent so many hours studying it all. |
| 0:25.0 | I've discovered what makes them successful, what mistakes they could have avoided, |
| 0:29.0 | how did they turn their ideas into successful business? |
| 0:33.1 | And what are the strategies that they have used |
| 0:35.5 | to make more sales and be discovered by more customers? |
| 0:38.9 | And this is what this show is all about. |
| 0:42.1 | Whether you're just starting out or you're looking to become a million dollar |
| 0:44.8 | product boss, I'm here to give you the permission to chase your dreams, no matter how big or small. |
| 0:50.9 | All you need is the right mindset, a little courage, strategy, and support, and you |
| 0:56.0 | too can be the next million dollar product boss. Let's do this. |
| 0:59.8 | Hey friend. So did you know that when you became a product business owner that you'd also need to be a marketer? |
| 1:10.4 | Right? Just one of the many hats that you wear. I know I know so many hats you could probably sell those too. |
| 1:16.0 | So if you feel spread really thin and like you're struggling to keep up with marketing and running your product-based business, |
| 1:22.0 | HubSpot has got you. |
| 1:23.4 | With their newly launched marketing and content hubs, you'll generate better |
| 1:26.8 | content, more leads, and next level results so marketing will feel easier. |
| 1:31.1 | Plus, with tools like content remix to turn existing assets into all new |
| 1:35.7 | pieces in just a click lead scoring to shine a light on the leads most likely to purchase |
| 1:41.6 | an analytics suite to tackle out-of-the-box reports and |
| 1:44.4 | k-pies all with the help of AI. It's easy to use and quick to get you the results |
... |
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