672. Everyone Has a Million-Dollar Idea—Why Most People Let Theirs Die
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 10 March 2025
⏱️ 19 minutes
🧾️ Download transcript
Summary
Welcome back, Product Bosses! Have you ever had a million-dollar idea but never acted on it? You’re not alone. In this episode, I dive into why so many brilliant ideas never make it past the “what if” stage and how fear, self-doubt, and waiting for the perfect moment keep entrepreneurs stuck. But here’s the truth—success comes from action, not overthinking. If you’ve been sitting on an idea, wondering if now is the right time, this episode will give you the push you need to get started.
We talk about the mindset shifts that separate those who bring their ideas to life from those who let them fade away. Instead of letting fear hold you back, what if you reframed it as curiosity? What if you explored what’s possible instead of focusing on what could go wrong? I also break down why people buy—hint: it’s not just about what a product does but how it makes them feel. Understanding this will help you position your product in a way that attracts the right customers and turns your idea into a profitable business.
If you’ve been waiting for the “perfect” moment, this is your sign to stop waiting and start doing. The world needs your ideas, and success is built one step at a time. Tune in to hear how you can take the first step today toward making your idea a reality!
Resources:
- Head over to my Instagram, @theproductboss, and message me the word DREAM to grab my FREE checklist where I show you how to build your dream business so that you can live your dream life. Don’t forget, you must be following me on Instagram to receive my message so make sure you hit the follow button, if you haven’t already!
- Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this Episode:
Instacart
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Gloci
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Transcript
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| 0:00.0 | Hi, I'm Jacqueline Snyder, and this is the Product Boss podcast. I've helped launch and grow |
| 0:07.6 | thousands of product-based businesses, even one of my own. And over the last 20 years, I've seen |
| 0:13.3 | behind the scenes of businesses just like yours. Whether they are makers, manufacturers, |
| 0:18.8 | artists, or food and beverage businesses, I have spent |
| 0:21.6 | so many hours studying it all. I've discovered what makes them successful, what mistakes they |
| 0:27.5 | could have avoided, how did they turn their ideas into successful business, and what are the |
| 0:32.9 | strategies that they have used to make more sales and be discovered by more customers. |
| 0:40.5 | And this is what this show is all about. |
| 0:44.5 | Whether you're just starting out or you're looking to become a million dollar product boss, |
| 0:49.4 | I'm here to give you the permission to chase your dreams, no matter how big or small. |
| 0:55.8 | All you need is the right mindset, a little courage, strategy, and support, and you too can be the next million dollar product boss. Let's do this. Oh my goodness, friends, if you are anything like me, |
| 1:02.6 | you probably spend more time running errands than running your business. Am I right? Like everything needs |
| 1:07.2 | something. We got to run around. And I knew that this was like a major issue from |
| 1:11.2 | me back in the day, which is why I decided to get help where I could. And I decided to let Instacart |
| 1:17.4 | handle all of my grocery shopping. So I no longer had to worry about running all the errands and having |
| 1:22.1 | to run out and get more almond milk from my lotches. Rather, I was like, you know what? We're just |
| 1:26.0 | going to let Instacart handle that. So I want you to imagine skipping the store and getting back to designing, packaging orders, |
| 1:31.8 | making, or maybe actually taking a break, even a nap. Remember those? Okay, so with Instacart, |
| 1:36.9 | you can get groceries and essentials delivered in as fast as an hour so you can focus on growing |
| 1:41.4 | your business without sacrificing a meal. Plus, less stress and more focus. And here's a tip. I've actually used Instacart before to order gifts from |
| 1:48.2 | my daughter's friend's birthday parties because I haven't had time to run out and get presents. |
| 1:52.5 | And I've been able to get the packaging, like the gift bag and the gift like, hello, |
... |
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