4.8 • 2K Ratings
🗓️ 29 November 2024
⏱️ 12 minutes
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0:00.0 | Hi everyone, welcome to AOB, the show that we take you behind the scenes of our business. |
0:06.1 | That business that does over £100 million worth of transactions in a year, a lot goes on. |
0:13.1 | But it's not just the current day, it's not looking at the past. |
0:16.3 | And let's face it, Rob, we love doing what we're about to do. |
0:18.8 | It's also looking into the future. |
0:20.4 | That is a |
0:20.9 | massive part of business, actually. And as owners and founders of the business, one of the things we |
0:28.0 | always need to be doing is looking further down the line. So when it comes to annual planning, |
0:32.1 | that's like Christmas come early for us. It's like Christmas starts when annual planning starts. |
0:37.1 | And I'm pleased to say, |
0:38.3 | we've done it already. Still a bit to be done, but the big chunk of work around what our plans |
0:43.2 | are for next year has been complete. And because we're nuts, we're going to share it publicly. |
0:48.0 | Yeah, at the time of recording, we've just got back from our annual planning trip. It's a well-known |
0:51.7 | fact that you can only do annual planning effectively if you go |
0:54.9 | and do it in a swanky hotel where you get a three-course dinner afterwards. All the business books |
0:58.6 | will tell you this. This is fact. There are six of us representing different parts of the business |
1:02.5 | who went and did that and we'll take you through exactly what we're planning to do. But first, |
1:06.8 | I think it's probably worth having a very quick recap of how we actually make money as a business. |
1:11.4 | You're going to go, well, podcast's free, there's no adverts, you're not selling any courses, |
1:14.8 | what kind of a business is this? And the answer is... YouTube ads. |
1:17.6 | The answer is not YouTube ads. It makes more than zero, but not a lot more than zero. |
1:22.8 | If that's what was paying for everyone's wages, I think they should be very concerned indeed. But luckily, it's not. We operate a property consultancy who are cash rich, but time poor, to build property |
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