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New years is here, and with it brings the possibility of change.

As one behavioral scientist put it, first starts are really powerful.

So as you head into 2023, LifeKit is a great resource to help you plan your life and tackle changes, both big and small.

Listen to the LifeKit podcast from NPR.

Hey everyone, you know, one of the things that I love about Lisa Price's story is that she was almost blindsided by her own idea.

I mean, when she first started making skincare products, she was putting them into baby food jars and just selling them to friends at church.

She did not think about turning it into a huge business, but the story of how it happened, the story of how she ended up creating one of the biggest skincare products for women of color is pretty amazing.

Oh, and by the way, Lisa is also going to be a speaker at the how I built this summit in October in San Francisco, which is being supported by American Express.

Anyway, this episode originally aired last June. It's a great one, and I hope you enjoy it.

You know, you're bursting at the seams, and you can't accommodate people, and your neighbors are starting to look at you like, what's going on in there?

I mean, we were actually watched at one point for suspicious activity.

Because there, you know, people are just ringing the bell and going inside, and they come out with bags like, what's going on in there?

From NPR, it's how I built this, a show about innovators, entrepreneurs, idealists, and the stories behind the movements they built.

I'm Guy Ross, and on the show today, how Lisa Price whipped up some homemade body butter in her apartment, sold it at a flea market, and then turned it into one of the biggest beauty brands, the women of color.

If you log on to Carol's daughter.com, you'll see this beautifully polished website with dozens of hair products, body creams, and butters, oils, and treatments all for sale.

And you'll see this incredibly diverse range of women as well, all types of skin tones and hues, curly hair, and straight hair.

And if you scroll all the way down, you'll see in small type, a division of L'Oreal, and L'Oreal, if you don't already know, happens to be the world's largest cosmetics company.

L'Oreal bought Carol's daughter in 2014 for an undisclosed amount of money, but you can safely bet that it was for a lot of money.

Now, that's not so unusual, a big multinational buying another company, right? But what is unusual is that Carol's daughter literally started in Lisa Price's kitchen, a one-bedroom apartment in Brooklyn.

And if you haven't already guessed, it started out as a passion project, because Lisa already had a career, in fact a pretty cool one.

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