Connecting Digital with Traditional Marketing For Maximum Results

The Home Service Expert Podcast

Tommy Mello

Business, Management

4.8 • 705 Ratings

🗓️ 7 February 2019

⏱️ 57 minutes

🔗️ Recording | iTunes | RSS

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Summary

Mike Davis is the CEO of Valpak, a direct marketing company specializing in print, mobile and online advertising solutions and coupons. He has had over 20 years of experience in leadership and growing companies across various industries, from music to ecommerce to marketing. In this episode, we talked about direct marketing, growth hacking, consumer behavior...

Transcript

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0:00.0	This is the Home Service Expert podcast with Tommy Mello.
0:03.5	Let's talk about bringing in some more money for your home service business.
0:07.2	Welcome to the Home Service Expert, where each week Tommy chats with world-class entrepreneurs and experts in various fields,
0:14.6	like marketing, sales, hiring, and leadership, to find out what's really behind their success in business. Now, your host,
0:23.1	the Home Service Millionaire, Tommy Mello.
0:30.6	Hey there, welcome back to the Home Service expert. I'm your host, Tommy Mello, and today I
0:34.9	have Mike Davis. Let me tell you a little bit about Mike Davis.
0:38.4	I had the luckiness, or whatever you want to call it, he walked into my office. He's the CEO
0:43.9	right now of ValPAC, which is a monster mailing company, but a little bit about him. He knows a lot
0:50.6	about direct marketing and growth hacking. He's the CEO of Valpac since June of 2017, so a couple of years now.
0:58.3	He also was the CEO at Napster, and he also was a board member.
1:03.3	He's an advisor for TBG Capital, the chief commercial officer of group EVP.
1:10.4	He's the Alliance Entertainment CEO. That was a couple of years. He did
1:15.5	a Universal Music Group. He was the executive vice president. And basically, he's got more than 20
1:22.9	years experience in leadership and growing companies. And he held senior management positions in
1:29.7	sales, marketing, sales operations, new product development, media. I mean, Mike, you've got a huge,
1:35.9	huge buyout here of everything you've done in the past. I mean, they're all amazing. Anyway,
1:41.2	you're in Florida half the time in California half the time.
1:46.9	I'd just like you to just welcome you on the show,
1:48.5	and I'm excited for everybody to listen to this.
1:50.5	Everybody's going to get a ton out of this podcast.
1:53.0	Thanks for having me, Tommy. And I'm much younger than all that experience would make me look.
	...

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