Ep. 123 - What is a Marketing FLYWHEEL? GUEST: Jen Spencer [CEO SmartBug Media 2x HubSpot Partner of The Year]

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

GURU Media Hub

Growth, Education, Email, Business, Revenue, How To, Entrepreneurship, Marketing, Profit, B2b, B2c

5 • 715 Ratings

🗓️ 24 May 2024

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode of "Do This, Not That", host Jay Schwedelson interviews Jen Spencer, CEO of SmartBug Media, about the concept of the marketing "flywheel" and how to build company culture with a fully remote team. Listeners can expect to learn what a flywheel model is, why it's important for business growth, and practical tips for implementing it. The discussion also covers best practices for maintaining strong remote work culture. =============================================================...

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to Do This, Not That, the podcast for marketers.
0:14.3	You'll walk away from each episode with actionable tips you can test immediately.
0:19.9	You'll hear from the best minds in marketing who will share
0:22.6	tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos
0:29.8	that is our every day. I'm Jay Schwettleson. Let's do this, not that.
0:37.9	All right. I am so excited for this episode of Do This, Not That.
0:42.0	We have an awesome guest for real we do.
0:45.5	All right, so who's here?
0:46.2	Let me tell you about our guests before we bring her on the stage and let her talk about
0:50.6	herself, but Jen Spencer is here.
0:53.1	I'm sure you know Jen, but if you don't, she is the CEO at SmartBug.
0:57.4	What SmartBug, you say?
0:59.0	It is a full service digital agency, and they help businesses get the most of their full
1:04.6	customer lifecycle.
1:06.3	And they are HubSpot and Clavio Elite Partners and Google partners, all this stuff.
1:11.2	But beyond that, they are a seven-time Inc. 500 company.
1:16.9	Okay.
1:17.1	They're a four-time Adweek 100 company.
1:19.8	And twice, they were named Partner of the Year of HubSpot.
1:22.7	I mean, that's pretty wild.
1:25.4	And I asked Jen to come on here because we're going to talk today about big words that I don't understand, but she does, which is going to be amazing.
1:32.0	So, Jen, welcome to do this, not that.
	...

Transcript will be available on the free plan in -312 days. Upgrade to see the full transcript now.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from GURU Media Hub, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of GURU Media Hub and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.