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Decoding Sales

Episode 32: BANT and MEDDIC

Decoding Sales

Peter & Alex

Enterprise Sales, Business, Virtual Selling, Sales, Entrepreneurship, Software Sales

520 Ratings

🗓️ 12 December 2022

⏱️ 38 minutes

🧾️ Download transcript

Summary

BANT and MEDDIC are two popular sales methodologies. Learn what each of them are for, how to apply them, and how they help you create a more effective sales process.

This episode is sponsored by our friends at Salesroom who are building a video conferencing platform specifically for AE's and their buyers to build strong relationships in the virtual world. Built from the ground up specifically for sales interactions with video note-taking, real-time transcription and question detection, and AI-based recommendations, every feature of the platform is meant to help build rapport and trust. Go to salesroom.com to get access!

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to Decoding Sales, a podcast where an engineer, that's me Alex, and a

0:09.8

sales person. That's me Peter. Talk about the art and science of sales as it relates to life and business. In this episode we're going to do a deep dive into two popular sales methodologies. Bant and Metit.

0:23.1

We're going to cover, what are they?

0:25.4

How do you use them?

0:26.5

And if you come out of this episode excited,

0:28.7

what would it actually take to go and implement them

0:31.5

in your own sales organization.

0:33.5

Before we get started, I want to give a special shout out and thank you to our episode

0:37.9

sponsor, Sales Room. Salesroom is a video conferencing platform built for both buyers and sellers.

0:44.2

Every feature of the product is designed to help both the buyer and the seller build strong

0:48.1

rapport as part of the sales process.

0:50.6

Peter has used them at Twin Gate, really excited about the product.

0:54.0

Peter, do you want to say a little bit about your experience?

0:56.0

I'm personally excited about it.

0:58.0

In fact, related to our episode topic and medic,

1:02.0

the sales room allows you to tee up those topics virtually within

1:07.0

the context of the video meeting and allows salespeople to keep track of qualification criteria

1:12.0

for the deal.

1:13.0

All while still being able to brand your own room

1:16.0

with your own individual personality

1:17.7

as well as your company.

1:18.8

So we're very excited about it.

...

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