All right. Welcome to Decoding Sales, a podcast where an engineer, that's me Alex, and a

salesperson. That's me Alex, and a salesperson,

that's me, Peter, talk about the art and science of sales as it relates to life and business.

It's been a few years since we recorded our last episode for our audience,

but we're back. we're excited to be here

and talking about sales again so in this episode we are going to do a little bit of a

catch-up for our audience we're going to talk a little about some of the episode themes that we

expect to see over the next few months the kinds of things we want to cover.

spoiler. We're going to cover some new topics like State of Play in 2024 and what's going on.

And we're also going to take some concepts that

are rattling around in Peter's head that we haven't made into episodes yet

and turn those into standalone episodes because we think there's a lot of stuff

that we're hearing from his business people asking him questions where we want to

be able to have content that we can point people to.

Finally, we're going to spend just a few minutes at the start of this episode

for anyone new coming in to the podcast and talking a little about why are we here

and a little bit of Peter Sales Philosophy?

Just kick things off.

This whole thing came about because when I was originally a volunteer at this organization

that's now U.S. digital response, we started in March of 2020 to help governments

with COVID and we were talking a lot to governments and figuring out what are

their needs, how can the work that we're doing support them. And I realize this, we weren't charging them, but it still had this feeling of being similar to a sales process.

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