Hey, this is Mike Kandigs and this is the big leap. I'm here with Gay Hendricks.

And the big question today is, how do you ask for what you fear the most?

Jay and I call this meta-marketing, okay?

It's how to come at the whole enterprise of marketing from a state of wholeness and alignment.

So when you're lined up, the world just falls all over itself, giving you what you most want.

And if you're not lined up, you can ask for it until you're blue in the face and nothing happens.

So we're showing you a new way of being with marketing your true self in a world that's constantly

changing. And here's one of the things that I love most. Gay provided two huge questions that

will put you in a state of wonder and a four-letter acronym. He calls it fact on how to overcome

any challenge that stands in your way,

including the things that you fear most.

Hi, this is Gay Hendricks.

On our Big Leap podcast, we're going to be talking about something I bet you will be very interested in,

even though you might not think you're interested in it.

We call it meta-marketing.

It's all about how to get in touch with and overcome the upper limits that

you have about bringing yourself forward into the world and being successful.

All right. And in addition to that, as the subtitle says, it's how to ask for what you fear

the most because Gay and I, before we began recording today, we're talking about what is it that virtually everyone I've ever coached, probably you've ever coached as well, Gay, who has a problem with asking for money as an example. It's not always money, but also asking for that matter, love or sex can also fit in this.

The number one thing that prevents them from asking is generally something rolled up in some old trauma and self-esteem.

And I just finished coaching someone who ran a

nonprofit right before we began. We began this conversation today. So, Gay, I'd like you to go down

...